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Rise of Men's Feminine Fashion Trends in 2023

Updated: Aug 11, 2023

In recent years, the fashion landscape in India has witnessed a significant shift as gender boundaries blur and traditional notions of masculinity are challenged. Men's fashion trends have evolved to embrace a more inclusive and expressive approach, with a rise in feminine fashion elements.

Men's Fashion and Saree
Image Courtesy: Telegraph India

This guide explores the rising popularity of men's feminine fashion trends in 2023, highlighting influential celebrities, the latest styles, and the societal factors contributing to this cultural transformation.


Breaking Gender Stereotypes of Feminine Fashion


India is witnessing a transformative wave in fashion, where men are challenging traditional gender stereotypes and embracing a more fluid and expressive approach to their personal style, often borrowing from feminine fashion statements. This shift reflects the growing acceptance of individuality and the breaking of societal norms regarding gender-based fashion choices.


Rise of Androgynous Fashion

Androgynous fashion, characterized by the fusion of traditionally masculine and feminine elements, has gained significant traction in men's fashion. Feminine prints and colors are also becoming increasingly popular with men in India.

These prints and colors can be used to add a touch of femininity to a man's outfit, or they can be used to create a more bold and androgynous look. Indian designers incorporate elements like flowing silhouettes, ruffles, sheer fabrics, and floral prints into their collections. This trend allows individuals to express their unique identities beyond traditional gender norms.


Bold Colours and Prints


Men's fashion in 2023 is characterized by a vibrant color palette and playful prints. Pastel shades, such as soft pinks and lilacs, are no longer confined to women's fashion, as men confidently embrace these hues.

Vicky Kaushal flaunting floral prints
Image Courtesy: The Times of India

Floral prints, geometric patterns, and animal motifs add a sense of whimsy and individuality to outfits, defying traditional gender expectations. Skirts and dresses have long been seen as feminine garments, but they are increasingly being worn by men in India. Bollywood actor Ranveer Singh is known for his eclectic and bold fashion choices, often incorporating flamboyant colors, patterns, and accessories.

Ranveer Singh flaunting skirt breaking stereotypes in fashion
Image Courtesy: Firstpost

Fluidity in Silhouettes


Traditional masculine silhouettes are being reimagined, with a focus on more fluid and relaxed fits. Tailored blazers are replaced by oversized, unstructured jackets, while wide-leg trousers and skirts are gaining popularity. These gender-neutral silhouettes enable individuals to experiment with their style and break free from rigid fashion norms.

Inclusivity through silhouettes in Gender Fluid Fashion
Image Courtesy: The Hindu

Styling with Confidence


Styling plays a crucial role in enhancing men's feminine fashion trends. From statement earrings and layered necklaces to scarves and handbags, men are embracing a wider range of accessories to complete their looks. And if you widen your glance, makeup products are truly the need! These bold choices add a touch of personality and uniqueness to their overall style.

Jewellery has long been seen as a feminine accessory, but it is becoming increasingly popular with men in India. Men can wear jewelry in a variety of ways, and there are a number of different styles to choose from. What are accessories without great makeup, right?

Siddharth Batra, another popular fashion blogger, soon gained popularity for his writings about making skincare and cosmetics more accessible to males. He has 219K Instagram followers. He tries new hairstyles, cosmetics, and grooming techniques. He also serves as MensXP's style editor. Siddharth, who is well-known for his eccentric fashion sense, just launched his 42.2K-subscriber YouTube channel. His videos and blogs focus on his daily activities. He is a fashion blogger who helped make gender neutrality possible.

Makeup is another traditionally feminine product, but it is becoming increasingly popular with men in India. Men can use makeup to enhance their natural features, or they can use it to create a more dramatic look.

Apart from Ranveer Singh’s bold statements in almost every public appearance, Ankush Bahuguna, a popular influencer, began his career as a content creator before discovering his passion for makeup. He exhorts men to maintain a basic skincare regimen and discusses the use of cosmetics and skin care products for self-care.

When he started making reels on makeup or what we say “Get ready with me”, it didn't take long for them to become popular (of course, his kohl-lined eyes never lie!). His funny reels were already popular with young people but the makeup reels set the standards. He truly is someone to look forward to being inspired by.


Fashion Icons Redefining Masculinity

Ayushmann Khurrana promoting Gender Fluidity
Image Courtesy: GQ

Fashion icons in India are increasingly challenging traditional notions of masculinity. Actors like Ranveer Singh and Ayushmann Khurrana are not afraid to experiment with their fashion, often wearing clothes, makeup and shoes that would traditionally be considered feminine. They are showing that it is possible to be masculine and stylish at the same time.

Ranveer Singh in heels breaking stereotypes
Image Courtesy: The Statesman

A special mention to one of the top 10 Bollywood hit songs "High heels" from Ki & Ka. The movie itself is a challenge to the stereotypical gender roles and in that one song, Arjun Kapoor flaunted his red high heels to break the barriers. It's not just a statement but a style speaking for itself.

Arjun Kapoor in fashionable heels for Ki & Ka
Image Courtesy: Hindustan Times

Socio-Cultural Factors

The rise of men's feminine fashion trends can be attributed to several socio-cultural factors. Increasing awareness about gender diversity, the LGBTQIA+ movement, and the empowerment of marginalized communities have all contributed to a more inclusive fashion landscape.

Abu Jani Sandeep Khosla is a renowned Indian fashion design duo that has been consistently pushing the boundaries of gender expression through their work. Their fashion shows are often a celebration of diversity, with models of all genders and body types walking the runway.

Their most prominent campaigns are “Glory of Giddha”, “Satrangi”, etc. Abu Jani Sandeep Khosla’s work is an important contribution to the fight for gender equality. Their fashion shows and clothing lines help to challenge traditional notions of gender and show that there is no one right way to express your gender identity. They are inspiring others to be themselves and to embrace their individuality.

Mayyur Girotra started a revolution with his Queerdom, inspired by the LGBTQIA+ community. The collection featured a variety of gender-fluid looks, including modern and traditional attire. The show was a hit with critics and audiences alike, and it helped to raise awareness of the issue of gender diversity in India.


Impact on Body Positivity and Mental Well-being


The emergence of men's feminine fashion trends has had a positive impact on body positivity and mental well-being in a number of ways.


Challenging traditional expectations of masculinity: By challenging traditional expectations of masculinity, men who wear feminine clothing are helping to break down gender stereotypes and promote body positivity. This can help men to feel more comfortable in their own skin and to embrace their bodies, regardless of their size or shape.


Fostering self-acceptance: When men feel comfortable expressing themselves through their clothing, it can help them to foster self-acceptance. This is because they are not conforming to traditional gender roles, but rather are choosing to wear what makes them feel good. This can lead to a boost in confidence and a decrease in anxiety and depression.

Boosting confidence: When men feel confident in their appearance, it can lead to a number of positive benefits, including improved mental health, increased social interactions, and better career opportunities. Studies have shown that people who are confident in their appearance are more likely to be perceived as competent and likable, and they are also more likely to be successful in their careers.


Promoting a more inclusive society: The rise of men's feminine fashion trends is also helping to promote a more inclusive society. By celebrating diversity and self-expression, these trends are helping to break down gender stereotypes and create a more accepting environment for everyone.


Embracing Personal Style


Men's feminine fashion trends in 2023 emphasize the importance of embracing personal style over societal norms. It encourages individuals to explore different facets of their identities and express themselves authentically through fashion. This freedom of self-expression allows men to feel empowered, confident, and comfortable in their own skin.


The rise of men's feminine fashion trends in 2023 marks a significant shift in India's fashion landscape. Embracing gender fluidity and individual expression, men are breaking free from traditional stereotypes and embracing a more inclusive approach to their personal style.

Gender Fluid Fashion Breaking Stereotypes
Image Courtesy: Fabriclore

With influential celebrities, daring designers, and a growing acceptance of diversity, Indian fashion is witnessing a transformative wave that celebrates uniqueness and challenges societal norms.


We, at WNW, encourage men to embrace bold, floral and all other designs that they admire and want to wear or showcase on their special day. Our embroideries and designs are inspired by their dreams, thoughts and desire to put their choices first, irrespective of societal norms.


As men confidently embrace feminine fashion elements, they inspire a new generation to embrace self-expression and redefine masculinity in the world of fashion.


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